Project Description

The objective of the spot was to promote season 10 of Mythbusters to Discovery’s core audience of men 30-45 in the Nordic market. Mythbusters is probably the most famous and well-known show on Discovery Channel. Buster, the crash test dummy, has been a regular prop used by Mythbusters throughout the years. We therefore decided to pay him homage, literally launching him into Scandinavia, as a teaser to the upcoming season of the show.

Creative Director: Daniel Halasz

Producer / Director: Frederik Dammann

Director of Photography: Dan Aagaard

Audio Design: Adrian Scott

Project Details

Client: Discovery Networks

Tags: Hilarious shit, Totally animated

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